Copper Kettle

Branding Packaging Book design Website design Personal project to create packaging and branding for a concept boutique jam range. The product was aimed at the high end area of the market with it being sold in deli’s and specialist food shops. Taking it away from the most recognised route of gingham patterns and fruit illustrations I created a series of abstract watercolours to represent the combination of flavours. This was teamed with a black and gold colour palette creating a clean and refined look across print and digital.